Clash Royale has teamed up with Michael Bolton—yes, that Michael Bolton—resulting in the Barbarian's surprising transformation into the Barboltian! Following collaborations with Erling Haaland in Clash of Clans and Gordon Ramsay in Hay Day, Supercell's latest celebrity partnership is arguably their most unexpected yet. This collaboration features a new music video where Bolton and the Barbarian perform a rendition of his hit song, "How Am I Supposed to Live Without You."
The music video, specifically targeted at lapsed Clash Royale players, showcases the Barbarian sporting a fresh mullet and handlebar mustache as the Barboltian. This isn't just a one-off video; the song will also be available on major music streaming platforms. While details on a player-incentivizing return campaign are currently unavailable, Supercell is seemingly banking on the Barboltian's vocal talents to lure players back.
While initially surprising, this collaboration isn't entirely out of character for Supercell, given their history of high-profile partnerships. However, the effectiveness of a parody music video in re-engaging lapsed players remains to be seen. Hopefully, further in-game promotions or return campaigns will follow to bolster this unique marketing effort.
In the meantime, if this collaboration has piqued your interest and you're ready to rejoin the Clash Royale fray, be sure to consult our updated tier list for the latest card rankings!