Kendrick Lamar and lots of trailers: what happened at the Super Bowl 2025

On the night of February 9-10, the Super Bowl 2025 captivated audiences across the USA, marking the culmination of the American football championship and becoming one of the year's most watched events. We've compiled a comprehensive list of the main trailers, advertising videos, and performances that were showcased during the broadcast.

Table of Contents

• Who Won
• Kendrick Lamar’s Performance
• Thunderbolts
• Formula 1
• Mission: Impossible: Dead Reckoning
• Jurassic World: Reignition
• The Smurfs
• Novocaine
• How to Train Your Dragon
• Lilo & Stitch

Who Won

The Philadelphia Eagles dominated the Kansas City Chiefs, the reigning champions, with a final score of 40:22. The game unfolded with scores of 7:0, 17:0, 10:6, and 6:16 across the quarters, showcasing a thrilling display of football prowess.

Kendrick Lamar’s Performance

The halftime show was electrified by a performance from rapper Kendrick Lamar, introduced by Samuel L. Jackson, who appeared as Uncle Sam. Amidst a backdrop of American iconography, Lamar delivered a powerful set including hits like "Humble," "Squabble Up," and "Not Like Us," the latter of which clinched five Grammy awards in 2025. Joining him on stage were singer SZA and tennis legend Serena Williams, adding to the spectacle.

"Not Like Us" is notable for being a diss track aimed at Drake, sparking a lawsuit from Drake over alleged defamation. Social media hailed Lamar's performance as a decisive victory in his ongoing feud with Drake, with the stadium chanting "a minor," a reference to the song's controversial lyrics about Drake. Serena Williams' presence was particularly poignant, given her past relationship with Drake.

Thunderbolts

Disney and Marvel Studios unveiled a new trailer for their upcoming comic book film, "Thunderbolts," set to hit theaters on May 2. This eagerly awaited addition to the Marvel Cinematic Universe promises to bring new excitement to fans.

Formula 1

A teaser-trailer for an upcoming Apple film featuring Brad Pitt as a former Formula 1 driver making a comeback was shown. The film is slated for release on June 25, offering a thrilling look into the world of high-speed racing.

Mission: Impossible: Dead Reckoning

A 30-second teaser for the eighth installment of the "Mission: Impossible" series, starring Tom Cruise, was aired. The global release is set for May 23, continuing the saga of Ethan Hunt's daring missions.

Jurassic World: Reignition

A teaser for the next chapter in the Jurassic Park franchise, "Jurassic World: Reignition," was revealed, featuring Scarlett Johansson. The film is scheduled for a worldwide release on July 2, promising to usher in a new era for the beloved series.

The Smurfs

A new full-length film about the Smurfs, with Rihanna voicing Smurfette, is set to premiere on July 18. The voice cast also includes John Goodman, Nick Offerman, Natasha Lyonne, Amy Sedaris, and James Corden, adding star power to this animated adventure.

Novocaine

The teaser-trailer for "Novocaine," a film about a man who cannot feel pain, was showcased. Jack Quaid, known from "The Boys," stars as the protagonist on a mission to rescue his kidnapped girlfriend from bank robbers. The film is due for release on March 14.

How to Train Your Dragon

A teaser for the cinematic adaptation of Cressida Cowell's bestselling book, "How to Train Your Dragon," was presented. The film is set for a global release on June 13, bringing the beloved story to the big screen.

Lilo & Stitch

The promo clip for the upcoming "Lilo & Stitch" movie featured Stitch causing chaos on a football field, though no new footage of the film itself was shown. The movie is slated to hit theaters on May 23, promising more adventures with the iconic duo.